Meet the leakproof, tough-as-nails, carry-the-day soft cooler. Around here, we call it the Hopper Flip™ 12. Its wide-mouth opening makes for easy loading and access to your food and drinks. Its compact, cubed body means ultimate portability go off road, onto the water and back again with this personal cooler. And its extreme insulation means your ice is staying ice. The Hopper flip is designed to holds its own outdoors. With its rugged exterior and extreme cold-holding insulation, you'll find this soft cooler to be anything but.